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MADAR FINANCIAL LLC
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Team

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Personal Service, Proactive Support


When you partner with Madar Financial, you have an entire team of professionals who know you, understand your goals, and are ready to help you throughout your financial journey. We’re passionate about providing personal, attentive service, and we go out of our way to make the strategic process simple and stress free for you. We communicate proactively, answer when you call, and build lifelong relationships to support you and your family for generations to come.

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Joanne Madar, RICP

Principal

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Leslie headshot

Leslie Cowdrey

Partner

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Lori headshot

Lori Schulze

Partner

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Debbie Johnston

Licensed Service Assistant, Office Manager

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World-Class Resources, Personal Support


To provide the best possible experience, we’ve partnered with New York Life, a leading financial institution with more than 170 years of exceptional client service. Through this partnership, you get the best of both worlds—personalized advice and guidance from a team of professionals who have a deep understanding of you and your goals and the robust resources of a Fortune 500 company. We are the partner in your corner, overseeing the big picture to ensure every resource and professional is working in alignment with your best interests.

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5005 LBJ Freeway, Suite 1600
Dallas, TX 75244

Office: (972) 774-2328
joanne@madarfinancial.com

For more information about NYLIFE Securities LLC and its investment professionals.

Click here
  • ABOUT
  • TEAM
  • EXPERTISE
  • APPROACH
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  • GET IN TOUCH
Disclosure

Joanne Madar, Leslie Cowdrey, and Lori Schulze are agents licensed to sell insurance through New York Life Insurance Company and may be licensed with various other independent unaffiliated insurance companies in select jurisdictions. Insurance products and services may be offered only in jurisdictions where the agents are properly licensed. State license numbers shown where specifically required. Additional jurisdictions available upon request.
Joanne Madar (AR Insurance License #254423) (CA Insurance License #0B51855).
Leslie Cowdrey (AR Insurance License #20752755).

As a New York Life Agent, Joanne Madar is licensed and authorized to offer insurance in California and Arkansas, but Madar Financial LLC may not be. For additional information on licensure status, please click here for California and/or click here for Arkansas.

As a New York Life Agent, Leslie Cowdrey is licensed and authorized to offer insurance in Arkansas, but Madar Financial LLC may not be. For additional information on Arkansas licensure status, please click here.

The following individuals are Registered Representatives of and offer securities products & services through NYLIFE Securities LLC, Member FINRA/SIPC, a licensed insurance agency, and a wholly-owned subsidiary of New York Life Insurance Company:
Joanne Madar, 5005 Lyndon B Johnson Fwy Ste 1600, Dallas, TX 75244, 972-774-2328.
Leslie Cowdrey, 777 Main St Ste 3800, Fort Worth, TX 76102, 817-637-3386.
Lori Schulze, 2591 Dallas Pkwy Ste 405, Frisco, TX 75034, 214-926-6845.

MADAR FINANCIAL LLC is not owned or operated by NYLIFE Securities LLC or its affiliates.

Neither MADAR FINANCIAL LLC nor its associates are in the business of offering tax, legal, or accounting advice. Please consult your own tax, legal, or accounting professional before making any decisions.

This website is intended for informational purposes only. Insurance, securities, and advisory products and services are available only in jurisdictions where the applicable representative and entity are properly licensed and registered. No offers may be made or accepted outside those jurisdictions.

Copyright 2026. New York Life Insurance Company. All Rights Reserved.

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